Download this introduction to the groundbreaking research by Florida State University's Leff Bonney. In it you will learn:
- How sales leaders REALLY feel about their sales methodologies
- Why there is no such thing as a 'best practice' sales process
- How top performers win by satisfying customer needs
- Why challengers, relationship-builders, and consultants ALL succeed in sales
- How to build a world-class sales capability in our own organization
You will also gain access to all of the content on our website, including our Resource Center packed with videos, webinars, articles, infographics, and more!